ACHIEVEMENTS 

CANNES LIONS

7X Gold
3 X Silver
9 X Gold
30 X SL

ONE SHOW 

2 X Best of Discipline
3 X Gold
2 X Bronze
2 X Merits

CLIO 
3 X Grand CLIO
3 X Gold
1 X Silver

D&AD  
1 X Yellow
5 X Graphite
7 X Wood

LIA  
1 X Grand Prix
4 X Gold
4 X Silver
2 X Bronze
1 X Creative LIAison 2022

El Ojo de Iberoamérica

1 X Grand Prix
12 X Gold
3 X Silver
1 X Bronze

Campaign Big Global Awards 
X 4 Categories won

Gold TikTok Adwards Mexico 2024  

See It Be It LATAM Cohort 2023
See It Be It Global Shortlist 2024
Creative LIAison 2022
CLIO SL Emerging Creative Award
The Young Ones 2020 -
One Show Gold
CLIO Sports 2020 - Silver
El Diente Argentina 2019  -
1 x Gold, 1 x Silver, 1 Bronze Portfolio Award 2019 -
Miami Ad School

Scholarship MAD School 2018

COPYWRITER / FORMER CE DIRECTOR
BOLIVIAN BORN AND RAISED
EXPERIENCED IN CDMX / BUENOS AIRES/ ATLANTA/
NEW YORK/ LONDON/ SAN FRANCISCO/ TOKYO/ HONDURAS 

Fun facts:

Professional spanglisher and AD Nerd.

Spotify playlist/meme curator.

Waves inspire me and I come from a landlock country, Bolivia.

Wine is great, but greater is that your last name means “Vineyard”.
Yup, you can call me: Adriana Vineyard.

I have my own stand up routine.

I 

Curious Outsider

My debut as a creative was on my 8th birthday when my parents gave me my first camera and I started photographing everything. Still do, but with a reflex one.
I’ve been a constant traveler. From the high altitudes of my city in Bolivia to a family farm in Germany. I found myself in the big Argentinian metropolis where I started Miami Ad School - a place that opened my mind and where I became a concept fan and hater. I believe that everything must be done with concept if you want great results. Makes it successful, from a proposal to a campaign.

Coffee is my weapon and looking for references is my hobby. Both addictions placed in my first advertising journey as a Trainee in McCann Buenos Aires.
I’m a curious outsider, title I gave myself while concepting in BBDO Atlanta. The perk of being an outsider is that you realize insights quicker, for example New Yorkers say the word “like” like any other English-speaking human, ever. One of the great things I learned during my time in New York at Saatchi and Saatchi. Belonged to Borderless Grey Buenos Aires’ team as Jr and Semi Senior Art Director for a year. Borderless is a creative hub of Grey that works directly with and for London. Place where I mastered my presentation skills to clients and team, both in Spanish and English.

Keep learning is a must in the industry, that’s why I’m a M.AD School alumni in both Art Direction and Copywriting. Also, last year I was a mentee at the One Club Mentorship Program with GS&P San Francisco and Droga 5 New York. Lately, I’ve been learning how to improve my stand up monologue, at first as a copywriter practice, now I’m enjoying it. Not as much for switching careers, but an add on one? Maybe.

I’m a huge culture knowledge lover, after expanding my horizons all the way to North America and London I didn’t feel like it was enough. Mid 2021, I decided to go back to my intern days, just to experience the Asian Market at Wunderman Thompson Tokyo. After crossing Tokyo out from my bucket list, I got the awesome chance to start working at Ogilvy LATAM alongside the most creative minds as Regional Director of Creative Excellence, which gave me the opportunity to participate in award winning ideas such as, Morning After Island, The First Car Showroom Inside a Bus, and Heaven Fish. This lead to a series of recognitions across main awards: Cannes, CLIO, D&AD, One Show, El Ojo de Iberoamérica, LIA, Effie, Andy Awards, and so on. Being the most important of them all, Regional Network of the year.

Nowadays I am a happy sr. copywriter at Wieden & Kennedy México. 

My email for futher questions ︎adweinz@gmail.

                                                                                    

︎Or click here for CV